Home Business Ideas and Opportunities

Mini Affiliate Sites: Huge Profit Potential

Mini Affiliate Sites: Huge Profit Potential
Copyright © Craig Warren
http://www.careerfromhome.org

Why would you want to create a mini affiliate site in the
first place? Well, it sets you apart from the crowd. If
you’re promoting a product via an affiliate program, then
you’re using the same promotion material that the program
offers, your ads will look EXACTLY like everyone else,
whose promoting the same product.

So, if your potential buyers have seen the ad already via
other affiliates and they didn’t buy then, why would they
buy from you instead?

Having your own mini affiliate site offers you huge benefits
over those other affiliates who do not have their own site.

The first, and probably most important benefit is that you
control the content that appears on your own website.
Rather than relying on the product sellers marketing material,
you can create a content driven, interactive site that gets
people talking about the product and keeping their interest.
You could add things like discussion boards or forums, surveys
and polls and write your own content surrounding the product
topic.

Secondly, you control how you promote your site. You could
use pay-per-click campaigns such as Google AdWords.
Some affiliate program owners will restrict you on trademarked
terms but outside of that, you have control.

You could write articles based on the topic of your affiliate
product. Post these up on your site to keep your visitors
there and also distribute them around the internet to build
exposure and publicity.

Another great bonus is that, while your visitors are at your
site, you have the option of collecting their contact details
so that you can follow-up with them. Having your own
opt-in list is absolutely essential if you are to maintain
a healthy online income through affiliate programs.

Creating your mini affiliate site is not necessarily a
difficult task, but there are no guarantees that you will
succeed either. You will need to work at making your
offers so appealing that your visitors just have to make
that purchase.

The reason you would create a mini affiliate site is to make
your offer look more appealing than all the other affiliates
promoting the same thing. In effect, you are disguising the
offer by presenting it in a way that is more appealing to
your potential buyers. By doing so, you are more likely to
get the order than the next hopeful affiliate.

A great way to help you succeed along the way, is to make
the offer your own. By that, I mean offer something that
makes your presentation unique. So, your prospects
have probably seen the standard affiliate material for your
product dozens of times already. They weren’t impressed
as they haven’t bought the product yet. All the other
affiliates are in the same boat because they’re all using
the same marketing copy.

Your mini affiliate site however, looks different because
you have written your own content surrounding the product
and have given those prospects something new and fresh to
look at. The next step is to add more to the offer. Give
them a special bonus that they can’t get elsewhere to entice
them into buying. So now, not only does your offer look
different, it actually IS different. So, even if they were
on the brink of buying from one of your competing affiliates,
they probably won’t now because they want that extra bonus.

Building your web site and getting it all ready is now so easy.
Much easier than it has ever been before. Domain names are
ridiculously low and hosting can be obtained free. This means
that although you are spending money on creating your site,
the outlay is so low that the increase in commission from
your affiliate product will far outweigh the costs.

The absolute best way to start getting targeted traffic to your
site is to use pay-per-click campaigns. You can practically pick
which people you want to visit your site by selecting your
keywords carefully and managing your campaigns rigidly. It also
means that you can start getting traffic almost immediately.

There are more resources available for managing your pay-per-click
campaigns, so I would suggest doing some research. If your campaigns
are not setup properly or are not targeted enough or even if they
are targeting keywords that are too popular, your advertising budget
could disappear very quickly. Be warned and be careful.

You need to be aware of your conversion ratios, so you need to track
your visitors and hits and monitor your sales via the affiliate
program as often as possible. Once you know what your conversion
ratios are, you will be in a better position to work out how much you
can spend per click to make a healthy profit. Once you have the
balance right, you can practically set it and forget it and let
the money roll in!

Resource Box:
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